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TIME:2019/8/17 12:38:03
Kantar Worldpanel, a CTR service in China, has recently published its 2019 Global Brand Footprint Report. The report indicates that while 84% of brand...
Ad Spending Growth Rebounds in 2017 H1
TIME:2017/8/9 10:35:32

The first half of 2017 has seen a slight rebound in the entire ad market where the decline of traditional media a...

Which Enterprises Have Gained the Bonus of OOH (Out-of-Home) Advertise
TIME:2017/7/27 17:41:06

As people’s livelihood improves, they tend to favour out-of-home activities with more vigour as evidenced by shopping and self-driving tour, thu...

The release of 2017 Report on China Marketing Trend by Advertisers
TIME:2017/6/14 10:11:29

In the 13th China Advertising Forum held in Wuhan, China, May 18th, 2017, CTR Market Research, Advertising School of CUC (Communication U...

Android Share Growth Slows After Historic Gains Last Period
TIME:2016/6/16 18:06:43
London, June 15, 2016 – The latest smartphone OS data from Kantar Worldpanel ComTech for the three months ending April 2016 shows Android continuing t...
What is in store for 2016?
TIME:2016/2/16 16:02:25

Growth will continue to accelerate for convenience formats: Convenience stores have become one of ...

Media Management
CTR reveals how traditional media utilize the Internet as a platform to maintain and enhance its value by its cutting edge media content management and advertising operation solutions.
Beijing, January 15, 2015 –CTR, one of the leading market research firms in China, is pleased to announce the appointment of Mr. Lijun Xu as its General Manager with immediate effect.
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CTR brings you the insights and Information of brand marketing strategy, communication effectiveness solution and AD assessment and evaluation method.
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CTR's comprehensive consumer research operations can provide your company with invaluable information of Chinese consumer market and assist you developing winning strategy.

The latest trends in the consumption market,

advertising sector and media development in China were revealed in Beijing on

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BEIJING Sept. 2 (Xinhuanet) -- The latest trends of consumption market, advertising market and media development were unveiled on Wednesday during the...
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Advertisers are still upbeat about their advertising budget and business outlook even as they face challenges from a fast changing market landscape, a...
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China's leading market research company unveils the latest domestic market developments...
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China's advertising market will maintain slow growth at 6 percent in 2014, an industry report forecast, pointing to another year of bright opportuniti...
China Daily View Article
Chinese audiences' interest in Brazil World Cup is growing even stronger as the tournament advances deeper into play-offs. More than half of responden...
Kantar.com View Article
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